NFL Super Bowl Store
SEG Systems Capabilities
- In house manufacturing
- Custom displays, fixtures and lightboxes
- Metal Fabrication
- Powder coating and finishing
- Design, engineering, and installation
The NFL Shop is known for being the official merchandise store for the Super Bowl. The retail booth featured a variety of merchandising systems, customized to fit their brand and products perfectly. The ’47 Brand hat displays were made of slat walls with adjustable shelving, which maximized flexibility for the products’ sizes and spacing. Merchandise gondolas with SEG Graphic headers were placed throughout the booth amongst a TV mount that doubled as a hat display.
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