Custom TimberTech Retail Display Program

multi-store SEG frame rollout

Custom TimberTech Retail Display Program

The AZEK Company & Lowe’s Pro Desk

The AZEK Company partnered with SEG Systems® to elevate its TimberTech® decking and railing business unit’s brand presence at Lowe’s Pro Desks. AZEK and SEG collaborated to develop a custom retail product display engineered for both durability and impact in a fast-moving retail environment. Designed to showcase decking samples in a clean, organized format, the display helps contractors quickly evaluate options and reinforces TimberTech’s premium positioning right where buying decisions happen.

SEG Systems customized a SEG frame solution to securely integrate physical product samples alongside branded silicone edge graphics. The low-profile, wall-mounted retail display solution  balances form, function, and brand consistency. Manufactured in-house and deployed across 40 Lowe’s locations, the program highlights SEG Systems’ unique service offering and ability to scale custom retail solutions — from prototyping and engineering to nationwide rollout — delivering reliable execution for retail partners who need consistency at every location.

Looking to start a national rollout of your own? Connect with our team to explore stocked, semi-custom and fully-customizable display solutions designed to scale with your brand.

Scalable Lightbox Solutions for Basecamp Fitness

multi-store SEG frame rollout

Scalable Lightbox Solutions for Basecamp Fitness

When Basecamp Fitness came to us, they weren’t looking for just another signage vendor — they needed a partner who could match their energy and keep up with their pace. As a high-intensity interval training brand built on grit, movement, and momentum, Basecamp wanted every location to hit just as hard visually as their workouts do physically. Together with Purpose Brands, we built a scalable solution that does exactly that: bold, immersive lightbox tunnels and vibrant SEG graphics that don’t just decorate a space — they drive it. The wall-mounted lightboxes are custom sized to create an studio entry that ties perfectly into the Basecamp Fitness brand — immersive, motivational, and full of motion.

This ongoing partnership has been all about keeping it simple for franchisees, consistent for the brand and powerful for members. We expertly streamline the entire process from design and prototyping to mass fulfillment and direct-to-location shipping, so each new Basecamp studio opens with a punch. Franchise owners get plug-and-play kits — no guesswork, no stress, no expensive labor charges just clean installs and consistent branding that looks sharp no matter the location. Backlit silicone edge graphics allow for easy graphic changeout at a low cost. Our SEG lightbox system scales fast and still feels personal, because we’ve built it to flex with the brand.

Working with Basecamp is exactly the kind of challenge we love — fast-moving, high-impact, and all about the experience. We’re not just producing high-quality lightboxes and graphics; we’re helping create an environment that amps people up the second they walk in. And as Basecamp continues to grow, we’re right there with them — building, shipping, and sweating the details so they can focus on what they do best: getting people moving.

Fleet Feet Gets Custom-Fit for SEG Frames and Lightboxes

multi-store SEG frame rollout

Fleet Feet Gets Custom-Fit for SEG Frames and Lightboxes

Fleet Feet needed more than just retail buildouts for its stores—it needed to create impactful spaces that move with purpose, just like its customers. SEG Systems® has partnered with Fleet Feet to build tailored retail solutions using SEG frames, lightboxes, and bold fabric graphics in stores across the USA. Utilizing our streamlined multi-store design and fulfillment services, we’ve been able to create clean, modern environments that reflect the brand’s performance-driven ethos in over 30 unique stores to date.

With SEG’s tool-free, fabric graphic system, Fleet Feet store staff can easily refresh seasonal promotions and product launches. Vibrant, dye-sublimated prints and sleek, powder-coated SEG frames bring high energy to the space, while maintaining the flexibility to evolve with campaigns and community events. It’s a visual merchandising solution built to keep pace with changing retail demands.

In this featured store location, strategically placed 4” lightboxes illuminate key zones like Fit ID and footwear walls, drawing attention and elevating the customer journey. Low-profile, non-lit SEG frames were wall-mounted throughout the space to add graphics, branding and visual depth to the exposed brick walls. Designed and manufactured entirely in SEG’s 225,000 sq. ft. Charlotte, NC facility, every element—from frame engineering to printed graphics—was delivered ready to install, streamlining the rollout. No matter the location, all frames and lightboxes come with detailed, easy-to-follow assembly guides and are easily assembled at an associate level, reducing downtime and costly labor fees.

By combining structure, storytelling, and speed, SEG Systems helps Fleet Feet create retail experiences across the USA that feel just as personalized and performance-focused, like the shoes on the wall.

Multi-store SEG Frame Rollout for Finish Line

multi-store SEG frame rollout for Finish Line

Multi-Store SEG Frame Rollout for Finish Line

At SEG Systems®, we pride ourselves on creating impactful retail environments and long-lasting partnerships. Over the past ten years, we’ve grown our relationship with Finish Line from individual frame and lightbox orders to multi-store rollouts in support of their Macy’s shop-in-shop environments.

Finish Line came to us with a clear goal: to elevate their presence within Macy’s shop-in-shop locations and create a shopping experience that truly reflects their dynamic brand. We were excited to help create an impactful shopping experience and have since enhanced over 250 locations to date. We focused on designing and producing high-impact display elements that capture attention and enhance customer engagement. Our energy-efficient LED lightboxes and non-lit, wall-mounted SEG frames play a central role—these illuminated displays are strategically placed to spotlight key products and promotions, immediately drawing shoppers in. To ensure the visuals really pop, we use custom SEG fabric graphics that offer crisp, vibrant imagery and can be easily swapped out to support seasonal campaigns or new product drops.

Finish Line easily adapts their campaigns without major overhauls—keeping the spaces fresh and relevant, no matter the season or product focus. Installations are quick and seamless, and are minimally disruptive, and are often supported by associates.

 

Our partnership with Finish Line started as one store at a time and has evolved to mass deployments and fulfillments Through streamlined production, project management and installation, we help brands like Finish Line save valuable time and reduce costs for multi-store frame and lightbox rollouts—without sacrificing quality. It’s this scalability, speed and reliability that make SEG Systems a true partner in growth, and we’re proud to support Finish Line as they expand their retail footprint within Macy’s. Learn more about SEG Systems’ other services here. 
 

Atlanta Baseballism Retail Store

Atlanta Baseballism Light box

Atlanta Baseballism Retail Store

 

SEG Systems Capabilities

  • In-house manufacturing
  • Custom displays, fixtures and lightboxes
  • Millwork
  • Metal Fabrication
  • Powder coating and finishing
  • Design, engineering, and installation
Thanks to our collaboration with Outside Architecture and Baseballism, we were able to create lightboxes for the Atlanta Baseballism retail store- just minutes from the Atlanta Braves’ baseball stadium. The brick-and-mortar store features an accent wall and signage made from custom, duratrans graphics in standard lightboxes. Check out our other Baseballism project!