From Rendering to Reality:
How SEG Systems Makes Your Visions Come to Life
With custom millwork capabilities, SEG Systems built a replica of the rendering and included a large-scale lightbox. The silicone edge graphic lightbox gave the industrial space more of a natural feel, while the millwork screen made up of 1″x3″ soft maple set the tone for a more private area that was dedicated to that specific product launch.
Let’s keep moving. Outside of the millwork walls was a mannequin base made of clear-coated maple plywood surrounded by gloss-black laminate. The base was notched to make install a breeze (see what we did there?) for an acrylic graphic mounted to the back to add dimension and color to the merchandise. The pedestals that were to be scattered throughout the store were also made of soft maple, but we added an acrylic surround to give the pedestals added dimension.
Reality check: just because SEG is in our name doesn’t mean that’s all we’re capable of. We may have started with fabric frames and lightboxes, but over time have expanded our capabilities and passions.
So what do you think? Did the project turn out like the renderings? That’s our goal here at SEG Systems, along with being on time, on brand, and on budget!